New Energy Technologies, Inc. unveiled the company’s prototype MotionPower energy harvesting device – a first-of-its-kind, novel, modular mechanical system, engineered to exploit the energy wasted by moving cars and light vehicles in order to generate electricity.

“For the first time ever, Americans stand to generate valuable electricity by simply driving their cars through our easy-to-install, portable MotionPower devices. With nearly 250 million cars traversing America’s roadways, we’re poised to capitalize on an untapped commercial opportunity, while delivering timely cost-savings and long-term environmental benefits to energy consumers,” explained Meetesh V. Patel, Esq., president and CEO of New Energy Technologies, Inc.

Once installed, engineers anticipate that MotionPower devices may be used to augment or replace conventional electricity supplies for powering roadway signs, street and building lights, storage systems for back-up and emergency power, and other electronics, appliances and devices in homes and businesses.

Having successfully engineered and built the company’s first prototype, New Energy engineers are now actively working to further optimize the efficiency of the MotionPower device in preparation for installations at high traffic locations such as toll booths, traffic intersections, rest areas, travel plazas, restaurant and bank drive-thrus, border crossings and neighborhoods with traffic calming zones.

Importantly, the MotionPower device has been engineered to ensure that it can be easily manufactured, and is resistant to damage from vehicles, road debris or weather. Additionally, the prototype device is straightforward to install and boasts a modular design, allowing installers to conveniently shorten or lengthen the MotionPower energy harvester in order to customize the system based on site conditions while maximizing power output.