Yuan Tai Technologies Inc. announced that it has changed the international version of its name from Prime View International (PVI) to E Ink Holdings Incorporated (E Ink). This change was approved at the annual general meeting held. With this change Yuan Tai Technologies reaffirms its strong commitment to ePaper, an industry that it has pioneered for more than a decade.

E Ink Holdings Incorporated will offer its ePaper products under the brand name “E Ink'” and its LCD products under the brand name “Hydis.” With over 20 million electronic paper displays in the field, the company's E Ink-branded ePaper displays are used in applications such as eBooks, eNewspapers, eTextbooks, wristwatches, smart cards, shelf labels, battery/memory indicators, mobile phones, public information and promotional signs.

E Ink's Hydis-branded Fringe Field Switching (FFS) technology is regarded as the best wide view LCD in its class and is ideally suited for applications such as televisions, mobile phones, gaming devices, tablet PCs, GPS and navigation systems.

"The E Ink name is synonymous with the ePaper industry that we pioneered and in which we enjoy a leadership position,", said Dr. Scott Liu, chairman and CEO of E Ink Holdings Incorporated. "We are now a globally recognized brand name and aim to have our displays on every smart surface."