Bridget Klebaur 11.27.13
QD Vision, Inc., manufacturer of Color IQ optical components for LCD displays, today announced a major milestone with more than two million of its “Full Gamut” Color IQ optics shipped to date. Quantum dot-based Color IQ optical components are an innovative semiconductor nanocrystal technology that enables LCDs with Full Gamut 100% NTSC color.
The result lets LCD TV makers deliver the most pure, vibrant and finely-tuned color saturation and color accuracy available. Full Gamut TVs based on QD Vision’s Color IQ optics eclipse “partial gamut” offerings that only achieve 60% to 70% of the NTSC color spectrum. QD Vision’s announcement coincides with the 60th anniversary of the NTSC standard, the first widely adopted broadcast color system in the U.S.
“As the TV industry’s richest possible optical sensory experience, Full Gamut 100% NTSC color is the new normal in picture quality,” said Jason Carlson, president and CEO of QD Vision. “Now that they have experienced it, consumers will expect and demand all TVs to provide Full Gamut color, and predictably we’re seeing TV manufacturers race toward this opportunity with their own Full Gamut product-transition initiatives.”
Sony is the first TV manufacturer using Color IQ optics in its BRAVIA KDL-55W900A, XBR-55X900A and XBR-65X900A TVs to deliver Full Gamut color while maintaining prevailing LCD pricing structures. Full Gamut Sony televisions containing Color IQ optics are available through major electronics retailers.
The result lets LCD TV makers deliver the most pure, vibrant and finely-tuned color saturation and color accuracy available. Full Gamut TVs based on QD Vision’s Color IQ optics eclipse “partial gamut” offerings that only achieve 60% to 70% of the NTSC color spectrum. QD Vision’s announcement coincides with the 60th anniversary of the NTSC standard, the first widely adopted broadcast color system in the U.S.
“As the TV industry’s richest possible optical sensory experience, Full Gamut 100% NTSC color is the new normal in picture quality,” said Jason Carlson, president and CEO of QD Vision. “Now that they have experienced it, consumers will expect and demand all TVs to provide Full Gamut color, and predictably we’re seeing TV manufacturers race toward this opportunity with their own Full Gamut product-transition initiatives.”
Sony is the first TV manufacturer using Color IQ optics in its BRAVIA KDL-55W900A, XBR-55X900A and XBR-65X900A TVs to deliver Full Gamut color while maintaining prevailing LCD pricing structures. Full Gamut Sony televisions containing Color IQ optics are available through major electronics retailers.