06.08.16
Beneq announced further investments and focus on transparent Lumineq displays and the appointment of Petri Schroderus as VP.
The fully transparent Lumineq TASEL displays are the most transparent displays on the market, according to the company. Since the launch of the Lumineq TASEL product range, Beneq has seen a growing interest in the TASEL displays and their aesthetics.
During the spring, Beneq has already launched a new Custom Display Service and a new Operations unit to further drive the growth of the transparent display sales, introduced new transparent display demos and products, expanded the reseller network, and trained resellers to sell the new in-glass laminated Lumineq displays.
Next the Lumineq business will be developed especially towards customized displays, which are embedded in customers’ products and laminated into glass panes.
Schroderus has been appointed VP, where he will be responsible for the business result and development of the Displays business unit. Schroderus has more than 20 years of experience from managing product development projects for electrical drives at ABB Oy Drives business division.
The fully transparent Lumineq TASEL displays are the most transparent displays on the market, according to the company. Since the launch of the Lumineq TASEL product range, Beneq has seen a growing interest in the TASEL displays and their aesthetics.
During the spring, Beneq has already launched a new Custom Display Service and a new Operations unit to further drive the growth of the transparent display sales, introduced new transparent display demos and products, expanded the reseller network, and trained resellers to sell the new in-glass laminated Lumineq displays.
Next the Lumineq business will be developed especially towards customized displays, which are embedded in customers’ products and laminated into glass panes.
Schroderus has been appointed VP, where he will be responsible for the business result and development of the Displays business unit. Schroderus has more than 20 years of experience from managing product development projects for electrical drives at ABB Oy Drives business division.