At CES 2020, senior management of Merck KGaA invites visitors to attend the stage talks that it will be holding with its experts and external partners about visions and technology trends of the future.
“CES 2020 is the place to be for innovation and we are proud to present our exceptional solutions for the electronics industry at this venue,” said Kai Beckmann, member of the Executive Board of Merck KGaA and CEO Performance Materials. “The data explosion era is well underway, and with our materials and solutions, we are enabling the electronics industry to harness it. We are the company behind the companies advancing digital living. At CES 2020, we will demonstrate how our high-tech solutions are helping to take technologies such as Artificial Intelligence, 5G, Internet of Things as well as Autonomous Driving and Smart Cities to the next level.”
Scientists and experts from Merck KGaA, as well as external partners, will hold panel discussions on four different topics crucial to further developments in the electronics industry. The stage talks will be held at the booth of Merck KGaA (Smart Cities Hall, Booth 1901, Tech East, Westgate), including:
- Jan. 9, 10:30 a.m.: “The future of displays: What will it bring?” Gottfried Wastlbauer, head of Marketing Display Solutions, Merck KGaA; Seamus Blackley, founder & CEO of Pacific Light & Hologram; Bob O’Brien, co-founder & president of DSCC (Display Supply Chain Consultants)
New applications are conceivable. In classic television applications, current 4K display technology has been a significant advancement from SD or HD. To deliver a truly immersive viewing experience, however, further improvement in resolution towards 8K and 16K is needed. All these innovations depend on advances in materials science and research.
Merck KGaA is fueling the next breakthroughs, for instance, in new, highly advanced liquid crystal technologies. An example is the eco-friendly and efficient technology SA-VA (Self-aligned Vertical Alignment) for large-area displays, allowing an immersive experience without the distraction of a bulky frame. The first TVs with SA-VA are expected on the market in 2020. In the rapidly evolving OLED display field, Merck KGaA is driving the foldable revolution by developing higher performing OLED stacks for OLED manufacturers around the world as well as actively working on next-generation OLED device fabrication via inkjet printing.