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    Breaking News

    Heliatek Launches New Brand Positioning

    Heliatek’s vision and company claim are now one and the same: INDEPENDENT. GREEN. FUTURE.

    Heliatek Launches New Brand Positioning
    10.19.22
    Heliatek brings innovative solar solutions that transform buildings into clean energy generators. To emphasize this, Heliatek has reworked its brand and brand positioning with a new vision and mission, a new logo and a new look and feel.

    Heliatek’s vision and company claim are now one and the same: INDEPENDENT. GREEN. FUTURE. It stresses uncompromisingly Heliatek’s path, to enable the generation of clean and green electricity from any building, today and in the future.

    The new logo symbolizes a future building “dressed” in Helaitek’s solar films colored like the actual product, together with the three powerful words that make up Heliatek’s vision.

    “The first steps on our journey to develop revolutionary organic solar technology are already quite some time behind us, and now we have reached the point that our production has really started and our products are being installed by our customers and partners, the time is right to sharpen our brand narrative and refresh key elements such as the logo, mission and vision and the look and feel,” said Guido van Tartwijk, CEO of Heliatek.
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