Newer and smaller developers such as Sulon Q and Star VR are poised to overshadow these virtual reality pioneers.
Tony Sun, Lux Research Analyst09.20.16
By Tony Sun
Lux Research Analyst
Newer and smaller developers are poised to overtake Facebook-owned Oculus Rift and Samsung in the race to build virtual reality (VR) devices, eclipsing the pioneers in ease of use, display quality and other features, according to Lux Research.
In a study of 22 VR devices with built-in displays on the market, Oculus Rift ranked at the top but emerging devices such as Sulon Q and Star VR were on the verge of gaining the lead. Similarly, across 65 smartphone-based VR headsets, Samsung Gear still grabbed the most attention but was overshadowed in ease of use by Pinch VR and in display by Freefly VR.
Expect the VR space to shake out soon. Next-gen smartphone-based VR headsets such as Google’s Daydream will focus on better ergonomic design while innovative new headsets will tap augmented reality and “untethered-ness.”
Lux Research analysts evaluated 87 headsets on the market across 40 use case
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