08.12.21
The development of new technology often creates new opportunities to provide value to customers in new products. It is common for marketers and investors to talk about finding a "killer app", an application of a technology that is so desirable and necessary that it defines the core value of the technology area which enabled it in the first place.
While most commonly used to describe successful software programs that helped to define the success of their underlying computer hardware, it is also used in a wider sense to capture key product types or markets which are vehicles for the success of the underlying technology and its developers.
Electronic textiles have hundreds of potential use cases, many of which are being explored by different companies around the world. IDTechEx's latest report on the topic, "E-Textiles & Smart Clothing 2021-2031: Technologies, Markets and Players", categorizes key players and market trends across many of these markets, includ
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