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    Online Exclusives

    Bridging the Gap: The Opportunities and Obstacles of Adopting Electronic Packaging and Smart Labels

    In the short term, it is likely the focus will be on sensors that can be printed directly onto labels and hang tags.

    Bridging the Gap: The Opportunities and Obstacles of Adopting Electronic Packaging and Smart Labels
    Printed Electronics on Press
    Roy W. Bjorlin, Global Commercial & Strategic Initiatives Director, Sun Chemical Advanced Materials07.05.16
    Traditional packaging will soon begin to add electronic functions to their packages and labels. That’s because Consumer Packaging Groups (CPGs) have begun to understand how these new technologies will enhance the consumer experience and drive data acquisition for retailers by providing valuable information, including buying habits.

    The adoption of printed electronics of packages and labels by CPGs will also drive enormous volumes which are significantly higher than traditional OEM driven electronic production.

    While there is great excitement for printed electronics on packaging, certain hurdles remain, especially the separation between traditional manufacturing infrastructures in printed electronics and consumer packaging. Bridging the technological gap between CPGs and converters will require an evolution of traditional manufacturing infrastructures and strengthened support for both converters and CPGs.

    Printing: The Common Thread

    Printing is already one of the most common processes for producing electronics, including printed circuits. In fact, complex and simple circuits are ma

    Continue reading this story and get 24/7 access to Printed Electronics Now for FREE


    Stay ahead of the fast growing field of flexible and printed electronics, an emerging industry that promises to revolutionize the methods in which electronic components and systems are manufactured. Flexible and printed electronics covers smart packaging and labels, sensors and wearables, solar cells, displays and lighting, batteries, medical devices, military equipment, and much more.

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