From tickets, soccer balls, beer cups and even tequila, flexible and printed electronics are appearing on sports’ big stage.
David Savastano, Editor06.20.18
Flexible and printed electronics are becoming more mainstream, and the 2018 FIFA World Cup in Russia is showing the versatility and viability of thesewide-rangingtechnologies. Various flexible and printed electronics products in force at the World Cup, from tickets to soccer balls and beer cups to even tequila.
Tickets are perhaps the most obvious opportunity. RFID has been used for tickets at major events for years, and this year, HID Global, an ASSA ABLOY Group subsidiary, is the “official ticket producer” for the 2018 FIFA World Cup. World Cup attendees will need more than three million tickets, and HID Global will provide secure tickets using RFID.
HID Global reported that in addition to numerous security features, the smart ticket features an RFID inlay. This will help cut down on counterfeiting, as RFID-based tickets are harder to replicate illegally that barcode-based ones.
“HID Global is providing FIFA with a formidable defense again
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