12.14.22
Identiv, Inc. announced the launch of bitse.io, an IoT platform with an entire catalog of pre-built customer engagement experiences that can be deployed quickly and inexpensively.
The platform combines Identiv IoT tags spanning radio frequency identification (RFID), near field communications (NFC), bluetooth low energy (BLE), and other active engagement solutions with capabilities for tag commissioning, exceptional consumer experiences, and enhanced data management.
bitse.io is easy to use and maintain. The flexible platform allows brands of all shapes and sizes to keep content fresh and relevant, even after tags are already commissioned. The connected platform includes serialized IDs for every product and has a digital customer audit trail.
“We have always been strictly focused on providing a digital identity for every physical object,” said Amir Khoshniyati, VP and GM Transponders, Identiv. “Enabling a circular economy for product life cycles in the IoT is rooted in data. bitse.io delivers trust via transparency in supply chains and enables better decision-making through item-level data sourced from Identiv and the market’s embedded IoT products across all prominent industries.”
bitse.io is built on customer use cases for tag commissioning and serialization, engagement, and a validation service geared towards brand protection, diversion, and traceability. Example use cases include interactive content sequencing, event registrations, and customer loyalty programs.
Identiv’s connected ecosystems put the IoT in motion, creating digital identities for every physical object. Its RFID team handles research, design, development, software and manufacturing. Identiv embeds tags, inlays, and labels in billions of everyday objects, including medical devices, pharmaceuticals, luxury brands, specialty retail, athletic apparel, industrial applications, smart packaging, library media, toys, wine and spirits, mobile devices, cold chain items, and perishables.
The platform combines Identiv IoT tags spanning radio frequency identification (RFID), near field communications (NFC), bluetooth low energy (BLE), and other active engagement solutions with capabilities for tag commissioning, exceptional consumer experiences, and enhanced data management.
bitse.io is easy to use and maintain. The flexible platform allows brands of all shapes and sizes to keep content fresh and relevant, even after tags are already commissioned. The connected platform includes serialized IDs for every product and has a digital customer audit trail.
“We have always been strictly focused on providing a digital identity for every physical object,” said Amir Khoshniyati, VP and GM Transponders, Identiv. “Enabling a circular economy for product life cycles in the IoT is rooted in data. bitse.io delivers trust via transparency in supply chains and enables better decision-making through item-level data sourced from Identiv and the market’s embedded IoT products across all prominent industries.”
bitse.io is built on customer use cases for tag commissioning and serialization, engagement, and a validation service geared towards brand protection, diversion, and traceability. Example use cases include interactive content sequencing, event registrations, and customer loyalty programs.
Identiv’s connected ecosystems put the IoT in motion, creating digital identities for every physical object. Its RFID team handles research, design, development, software and manufacturing. Identiv embeds tags, inlays, and labels in billions of everyday objects, including medical devices, pharmaceuticals, luxury brands, specialty retail, athletic apparel, industrial applications, smart packaging, library media, toys, wine and spirits, mobile devices, cold chain items, and perishables.