The company said it defines automotive as one of its priority markets. In this market, Nissha's Industrial Materials segment promotes decorative films and molded parts out of IMD and IML processes, while its Devices segment delivers film touch sensors and hydrogen detectors.
The newly established Mobility Business Unit is a task force that these two business segments work together to seize more business opportunities in the automotive market.
It is said that the automotive market is in a revolutionary period once in a century. More specifically, it is transforming and evolving into “Mobility” market of which the scope is a whole social system relevant to mobility, with a trend of CASE. For new business opportunites out of this market transformation, the Industrial Materials segment and the Devices segment will cross-fertilize to enhance the advantages of both business units, which should contribute to maximizing values Nissha can eventually bring to the mobility market. The MBU will not carry out only sales promotion of the current products, but also new technology and product extension such as in-mold electronics. It executes this growth strategy with the desired target of yearly consolidated sales JPY50 billion in 2025 or around.