David Savastano, Editor11.09.15
For many years, the radio frequency identification (RFID) business has been expected to break out, with thoughts that tags could appear on virtually every product. While those overly optimistic expectations have never been met, there is no denying that the RFID business is a success story.
Raghu Das, CEO of IDTechEx, a leading research firm, estimated the RFID market at nearly $10 billion and growing. “It is growing very robustly, and there is a good degree of deserved confidence and excitement,” Das noted. “In 2014, the entire RFID market is $9.45 billion, rising to $10.1 billion in 2015.”
RAIN is the term for passive UHF tags, the leading type of RFID system. Steve Halliday, president, RAIN RFID, the industry’s association, noted that Chainlink Research has estimated that approximately 6.5 billion UHF RFID chips will be sold in 2015, and believes that retail RFID tag consumption should grow at approximately 34% over the next three years.
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